Privacy
The Lead Standard LLC - Privacy Policy
Last Updated: August 17, 2025
1. Introduction
The Lead Standard LLC ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, theleadstandard.com (the "Site"), and when you submit your information through our lead generation services and funnels (the "Services").
Please read this policy carefully. By using our Site or Services, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
We may collect information about you in a variety of ways.
A. Information You Provide to Us:
We collect personally identifiable information that you voluntarily provide to us when you:
Contact Us via Our Site: When you fill out a contact form or schedule an appointment on theleadstandard.com, we may collect your name, email address, phone number, and company name.
Submit a Request Through Our Services: When you fill out a form or quiz on one of our lead generation funnels on behalf of our clients, we collect the information necessary to fulfill your request. This may include, but is not limited to:
Full Name
Email Address
Phone Number
Mailing Address and Zip Code
Information relevant to the product or service you are requesting (such as household income or current insurance status for ACA qualification, or project details for home services).
B. Information We Collect Automatically:
When you visit our Site or use our Services, we may automatically collect certain information from your device, including:
Log and Usage Data: IP address, browser type, operating system, pages visited, and timestamps.
Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our Site and Services and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
3. How We Use Your Information
We use the information we collect for the following purposes:
To Provide Our Services: The primary use of information submitted through our lead generation funnels is to connect you with our third-party clients who can provide the product or service you have inquired about.
To Respond to You: To communicate with our business clients and prospects who contact us through our Site.
To Improve Our Site and Services: To analyze usage and trends to improve user experience.
For Marketing and Advertising: To market our own services to potential business clients.
To Comply with Legal Obligations: To enforce our terms and policies and to comply with legal and regulatory requirements.
4. How We Share Your Information
We may share the information we have collected about you in certain situations.
With Our Business Clients: If you submit your information through one of our lead generation funnels, we will share that information with our third-party client who offers the product or service you inquired about (e.g., a licensed insurance agent, a home service contractor, etc.). This is the core function of our Service.
With Service Providers: We may share your information with third-party vendors and service providers that perform services for us (e.g., website hosting, email delivery, CRM systems).
By Law or to Protect Rights: We may disclose your information if required to do so by law or in response to a subpoena, court order, or other governmental request.
5. Data Security
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable.
6. Your Privacy Rights
Depending on your jurisdiction (e.g., California), you may have the following rights regarding your personal information:
The Right to Know/Access: The right to request what personal information we collect, use, and disclose.
The Right to Delete: The right to request the deletion of your personal information, subject to certain exceptions.
The Right to Opt-Out of Sale/Sharing: We share lead information with our clients, which may be considered a "sale" under certain laws. You have the right to opt out of this sharing.
The Right to Non-Discrimination: You have the right to not be discriminated against for exercising your privacy rights.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request in accordance with applicable laws.
7. Children's Privacy
Our Site and Services are not intended for use by children under the age of 13. We do not knowingly collect personally identifiable information from children under 13.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
9. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at:
The Lead Standard LLC
Email: [email protected]
Phone: (813) 252-0713